Company
Description: Mistakes to Avoid
The company description should clearly explain
your company and the product or services you offer. This section
could be considered the who, what, why, where, when and how
of your company, with the focus on significant highlights
of your business. Here are some of the most common mistakes
that we find in the company section:
- Including far too much detailed information
about your business
- Providing information that an investor
would consider your "personal opinion"
- Appearing as though you have no business
history or business purpose
- Leaving out important business and legal
particulars
- Writing the section in an unorganized
or confusing manner
For additional information on writing your company description,
try:
Email
us at BizPlanIt if you have comments or suggestions about
our Virtual Business Plan.
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